en-us http://www.level9digital.com/blog_rss.xml Level 9 Digital Blog Thu Sep 2 17:50:40 2010 Business http://www.level9digital.com/blog/2008/12/seo-services.htm Sun Dec 21 16:21:32 2008 Anyone who is serious about a meaningful online business presence needs Search Engine Optimization Services, also referred to as SEO. With millions of websites designed and published every day, in all languages and topics, a long term and sustainable internet marketing strategy is crucial. There is no doubt that the following statement is true: An optimized web site, with SEO web design in mind, generates more internet traffic thus driving more leads, phone calls and sales which translate into revenue. The team at Level 9 Digital can help you get your site listed on the first page of Google, and keep ... http://www.level9digital.com/blog/2009/11/tri-r-lighting.htm Mon Nov 23 18:15:49 2009 Level 9 just completed a redesign of Tri-R-Lighting, the leading source for wholesale American Induction Lighting products. Tri-R-Lighting sells fixtures and lamps for warehouses, garages, roadways and other industrial uses. A complete branding overhaul was completed, with a new logo, color scheme and style guide. The latest product catalog was put online in a searchable database. Visit the Tri-R-Lighting website and let us know what you think ... http://www.level9digital.com/blog/2009/12/google-caffeine-the-more-energetic-way.htm Tue Dec 8 19:09:59 2009 With the growing number of Internet and social networking sites, is the need for search engines growing less popular? Google has introduced a new method of searching called Caffeine. Labeling it the "next generation" of search engines. Google Caffeine ranks and indexes all the pages on the web. Titus Hoskins says in an article for Site Pro News, "According to all indications, this is not just another one of Google's infamous updates, but a major "Overhaul" of its index and algorithm - the complex formula and calculations Google uses to rank all web pages, including yours." Google Caffeine will be more ... http://www.level9digital.com/blog/2009/12/reach-for-theclouds.htm Wed Dec 9 16:23:54 2009 If you run a small business, then you've heard the catch phrase "reach for stars" Well, the web is now offering features that really help the small business utilize the Internet to its fullest. Cloud computing saves you money and time while improving the flow of your business. Picture this: rather than storing all your information on your office computer at you can access your documents anywhere. How so? If you use a web based email like Yahoo! Gmail or AOL, you can upload and sync your documents to features on these sites so that they're accessible to you anytime, anywhere ... http://www.level9digital.com/blog/2009/12/putting-the-key-in-34keyword34.htm Fri Dec 11 23:47:15 2009 If you're spending a couple hundred bucks on keyword research software, STOP! Level 9 Digital can save you thousands and still offer the same results you're looking for. Having a substantial and concise keyword research campaign is absolutely critical to a well marketed website. Put it this way, you can have the most beautiful and functional website--but there's no way you're on the map without a well marketed keyword campaign. Level 9 works with their clients to develop precise keywords that will put them on the map. Keywords should deliver relevance, volume, and competition. Greg Newell writes for SE Optimization that, ... http://www.level9digital.com/blog/2009/12/kick-off-online-marketing-in-8.htm Mon Dec 14 23:25:52 2009 Always wanted to play in the online marketing game but not sure how? Level 9 can help you jump start your business in to the massive world of online marketing using 8 simple tips. 8) Write for WIKI--Wikipedia is a great source to give your business extra exposure. Many of the entries on wikipedia rank relatively high on search engines like Google. 7) Create a Facebook page for your business--promote your business on Facebook by creating a fan page. It's free and can give major exposure to your network. 6) Create a blog on your website---blog about your business and what's ... http://www.level9digital.com/blog/2010/01/is-your-domain-name-keyword-rich.htm Fri Jan 8 20:07:55 2010 First of all, a keyword-rich domain names suggests that your web address incorporates a word or phrase that is used to search the particular website. Having a keyword rich domain is very useful in searching techniques and often drives up traffic to the website more often then a typical domain name. Darren Rowse, problogger authors says, "It communicates something to your readers very quickly with regards to what your blog is about. The other positive is that Search Engines take a good look at the words in your domain name when deciding what your blog is about and how to rank ... http://www.level9digital.com/blog/2010/01/social-media-websites-not-just-forsocializing.htm Wed Jan 13 16:22:26 2010 If you have a traditional-type business--websites like Facebook and Twitter aren't exactly "your thing". However, expanding your horizons could open up a world of connections. The amount of people depending on these websites is fast growing and almost everyone you meet nowadays utilizes these sites for networking capabilities. Level 9 suggests creating pages for your business on social sites like Facebook, Linkedin, and Twitter to create more awareness and drive up traffic to your website. If you're slightly intimidated by this phenomenon, Level 9 offers some great tips for getting started: Devote the time: after establishing your site, check it at ... http://www.level9digital.com/blog/2010/01/put-your-business-on-the-map.htm Wed Jan 20 19:40:44 2010 Direct marketing, trade shows, networking events, and advertising can get exhausting! Want to know the best way to market your business in the most effective and timely fashion? Public Relations. Some company's lack the "it" factor, but Level 9 Digital can put your business in the right direction. Here are a few suggestions to get the ball rolling: 1) Rich content Story telling is what captures and keeps an audience. If the content has no flavor, it will get lost in all the Internet noise. 2) Leadership The top executive needs to be willing to take the heat, fight for resources, ... http://www.level9digital.com/blog/2010/01/all-google-is-not-created-equal.htm Wed Jan 27 10:45:02 2010 As we evolve and our Internet search habits become more mature -- so does Google. Google has developed techniques that prohibit everyone from getting exactly the same search results, even when searching the exact same phrases. Level 9 responds to this by measuring your results with "clean" browsers and no search history cookies. This simple step allows your website to not be skewed because of previously clicked on sites. We always write the META description tag so it is compelling and gets clicked on. Attention to detail is what separates us from the rest of the SEO world. We deliver TRUE ... http://www.level9digital.com/blog/2010/02/stand-out-in-google.htm Thu Feb 4 21:02:48 2010 If everyone on the web is jumping on the SEO bandwagon, what makes your website stand out above the rest? Google is bombarded with tons of websites every second and it’s up to the webmasters to carefully construct and manage your website to its fullest potential. Websites that are slow to upload or even load images are literally placed at the bottom of the barrel. Consumers don’t like these sites nor does Google. It’s interesting to think that page speed can be more relevant to Google—but its definitely a deal breaker. The lesson to be learned from this concept is to ... http://www.level9digital.com/blog/2010/02/social-circle-on-google.htm Fri Feb 12 19:44:18 2010 There’s so much more to getting your website listed on Google than meets the eye. Having a strong presence on social networks is so important--now more than ever. Google takes in to account all of these criteria when evaluating your website and its rank amongst other sites in the same genre. How does Google do it? Kalena Jordan writes in SiteProNews, “Google has worked out a way to measure and leverage these individual social networks so they influence the search results we see. Those results therefore become more relevant to us and more influential over time.” Google determines your social network ... http://www.level9digital.com/blog/2010/02/online-success-in-3-simple-steps.htm Wed Feb 24 12:21:07 2010 The vast majority of business owners and entrepreneurs are facing the harsh realities of economic difficulties. What’s happening is the tremendous power that the Internet has to create voices for these individuals looking to make their presence known. From individual blogs to full blown social networking sites like Facebook. Companies, schools, small businesses, and non profits are all taking advantage of what the Internet has to offer. It’s not easy to keep updated on all the latest and greatest tools the Internet has to offer and that’s why Level 9 offers all the guidance to get your business noticed. It’s important ... http://www.level9digital.com/blog/2010/03/get-the-top-rank-on-google.htm Wed Mar 3 19:43:46 2010 Optimizing your website to the top of Google requires patience. Most webmasters and business owners are very eager to begin utilizing their keywords—but can result in over usage. Google doesn't like the abundance of the keywords and ultimately may result in a banned website. Level 9 carefully utilizes the right kind of keywords to get your business the best attention on Google. In your blogs, don’t overuse the keywords, but rather incorporate them strategically and coherently. Level 9 incorporates original and informative content that Google and the other search engines value highly. Remember,the search engines are providing a service to the ... http://www.level9digital.com/blog/2010/03/rss-feeds-whats-the-big-deal.htm Thu Mar 11 17:53:54 2010 RSS feeds and social networking links are popping up on many homepage's. So what’s the big deal? Do RSS feeds really make a difference? Below are a few advantages and disadvantages to implementing RSS feeds on your website. Level 9 works with you in deciding to add these features. 1. Saves a lot of Time RSS feeds save time and subscribers can quickly scan the feeds without having to visit the website. 2. Present and Timely RSS feeds automatically update themselves with new information that’s posted, allowing subscribers to be instantly updates. 3. Totally Spam Free RSS eliminates spam. 4. Opt-In ... http://www.level9digital.com/blog/2010/03/pull-dont-push-your-audience.htm Tue Mar 23 16:21:02 2010 In marketing there are two main categories: Push & Pull. Too many companies are focused on pushing their clients. How so? By flyers, radio spots, cold calling, banners, etc. All these methods are focused on SELL SELL SELL—which ultimately leads us as consumers just tuning it all out. On the other hand, there’s pull marketing. This concept focuses on getting the message in front of consumers who are actively pursuing the product. Some of the most common types of pull marketing include services that Level 9 offers to all their clients: search engine optimization (SEO), pay-per-click, social media sites like Facebook ... http://www.level9digital.com/blog/2010/04/blog-tips-to-get-the-creative.htm Fri Apr 9 09:47:54 2010 Blogging for your business on a regular basis requires a combination of different styles of posts to keep your readers engaged. You’ll need to mix it up with different topics that are relevant to your business as well as other mainstream topics. Clare Swindlehurst from SiteProNews suggests five styles to try out on your next blog: 1. Inspection One of the easiest ways to make money with your blog is to review products that pay you a commission for any sales that you make. The inspection post is one where you take a closer look at a product and review it ... http://www.level9digital.com/blog/2010/04/stuart-green-makes-the-miami-herald.htm Mon Apr 19 19:38:56 2010 CEO and Founder of Level 9 Digital offered some insight in to the development of apps for businesses. A creative tool to boost awareness to any business--but is it worth it? Green said, "There are a lot of small businesses out there that jump on the app bandwagon thinking they're doing the right thing for their brand. But that's flawed because an app will only work for your business if people download it and people will only download it if you're providing a service that will make their lives easier.'' Level 9 recommends asking yourselves exactly what service you can offer ... http://www.level9digital.com/blog/2010/04/go-local.htm Mon Apr 26 17:41:09 2010 Utilizing local listings through sites like Google map and Yahoo local are so important when looking to market your business or service locally. Google for example, is constantly looking for ways to better service the consumers. With more and more companies vying for top listings, these positions are cutthroat. By utilizing Google maps, your reaching out to a different source and grabbing another avenue of seek and search. Dan Goldstein writes in his article titled, "The importance of Google Local, "Having a Google Local listing has become extremely valuable to any size or type of business as consumers are beginning to ... http://www.level9digital.com/blog/2010/05/get-noticed-on-google-for-free.htm Mon May 10 17:44:30 2010 You finally did it! Your website is live. It's filled with beautiful content, affiliated links, product information, hot topics with a nifty banner. The only problem now is--where's the visitors? You've got all this great information on the web--and nobody to appreciate it. SEO and PPC don't have to be an expensive investment--Level 9 Digital offers some great packages to get your website noticed! Level 9 also provides a few additional tips that you can employ for free to help get your page noticed on Google. 1) Forum Marketing: Choose forums that are relevant to your topic and begin communicating on ... http://www.level9digital.com/blog/2010/05/3-dos--donts-to-creating.htm Thu May 20 14:21:44 2010 Page titles are one of the biggest factors that search engines like Google look at when trying to figure out what your website is all about. Do's:1. Be Specific Every page on your site should have a specific purpose. Think about the page in front of you, and try to describe it. Refrain from using "and" to combine thoughts on this page. When writing the titles for each of these pages, keep the specifics of the page in mind. If this is a page just about "drills", the title should include your keywords centered around "drills", and not a more generic ... http://www.level9digital.com/blog/2010/05/get-the-most-out-of-your.htm Thu May 27 17:09:54 2010 The Miami Herald reported on Wednesday that, "small businesses, nonprofits and website publishers in Florida generated almost $3.2 billion worth of economic activity last year by using Google as an advertiser, according to a report released by the search engine on Tuesday." Google AdWords is an advertising program that allows companies to pay for the right to become a ``sponsored link' that shows up in highlighted text above search engine results. This report is Google's first attempt at estimating the economic impact on the world wide web. The "cost-per-click' theory assumes businesses make an average of $2 in revenue for every ... http://www.level9digital.com/blog/2010/06/marketing-and-brand-ideas-for-theweb.htm Tue Jun 8 15:40:26 2010 Somewhere in the middle of all the information that can be found on the Internet—is a few gems that can make or break your web marketing efforts. It can be truly frustrating when you’re searching to find useful information to improve your marketing, sales, and branding efforts for your business. There’s plenty of “DIY” marketing that can make you an overnight web marketing guru (for 3 easy payments). It’s all too familiar and for the most part, and a total waste of time. If this nonsense were really the answer to growing your business, then you’d already be rich. Level 9 ... http://www.level9digital.com/blog/2010/06/seo-grabbing-the-top-spot-ongoogle.htm Wed Jun 23 19:03:57 2010 Level 9 Digital can’t stress enough the importance of incorporating SEO techniques in a combination with social networking sites. Google has recently made some changes that look to incorporate a combination of 6 to 7 different types of search engines rolled in to one. Keeping this in mind, its important to remember to keep your ranks high on these search engines as well as a traditional search. Level 9 Digital uses multiple techniques to get your links viewed on the web. For instance, we start marketing your keywords like gangbusters and create the back links in order to keep the process ... http://www.level9digital.com/blog/2010/07/americans-mobile-web-use-is-growing.htm Wed Jul 7 19:25:14 2010 According to today’s Miami Herald, when accessing the web using mobile devices, Americans are far behind their counterparts in places like Japan, South Korea and parts of Europe. Jeffrey Cole, director of the Center for Digital Future at the University of Southeastern California told the Associated Press, “We are a third-world country where mobile is concerned. The rest of the world is using mobile phones underground, to pay for a parking space blocks away, to buy a Coke from a vending machine. We in America are still having trouble getting our phones to (make calls)." Don’t get discouraged however. This is ... http://www.level9digital.com/blog/2010/07/how-twitter-can-tweak-your-sales.htm Fri Jul 16 17:23:00 2010 Its no surprise that with the advent of many social networking sites, Twitter has proven to be a major powerhouse when it comes to promotional messaging. Twitter is one of the best ways to give your product or service a spot in the limelight. Why Twitter? Sitepronews.com offers these statistics that may bring it attention: • Twitter has more than a 100 million registered users. • The social media website is growing by 300,000 users per day on average. • Aside from Twitter’s users, about 180 million unique visitors hit the site on a monthly basis. Dominik Mikula says, “Managing and ... http://www.level9digital.com/blog/2010/07/do-it-yourself-websites.htm Wed Jul 28 18:48:37 2010 Build you own website through Level 9 Digital Producing your own website isn’t as complicated as you may think. All it takes is some patience and everything will come together properly. Level 9 Digital can help design, manage and monitor your website if you need it--but we also offer the tools for you to design your own website at an affordable (and competitive) price! Simply pick the themes, templates, and make your own rules! Below are some tips to help you get started: Select and register a domain name: 1) Select your themes from the Level 9 Digital list of themes ... http://www.level9digital.com/blog/2010/08/a-theme-is-not-just-atheme.htm Wed Aug 4 19:37:26 2010 A good looking website starts with a good looking theme. In that website, lays a blog. If you blog for your website, then you will need a professional looking theme. Make sure to keep a professional theme consistent through out your website. The right theme will keep people reading, the wrong one will make it look like a child's art project. Level 9 Digital now offers affordable “build your own” websites whereby you can pick your theme. This provides the webmaster with all the decisions on the website. Colleen Slater says in SiteProNews, “A customizable theme can provide you with even ... http://www.level9digital.com/blog/2010/08/34partner-with-the-pros34-lecture-series.htm Mon Aug 16 23:25:21 2010 This seminar series was implemented to provide students and alumni with an opportunity to interface with representatives of the local employer community in an informal setting specific to their programs of study. The seminar provides employers an opportunity to share with our students a sense of what is happening in the "real" world that they will be entering once they graduate. Stuart Green will discuss his personal career journey and directly address the importance of professionalism, job-readiness, and follow through when seeking field related employment. When: Tuesday, August 17, 2010 at 12:15pm-1:15pm and 6:30pm-7:30pm Where: Brown Mackie College- One Herald Plaza ... http://www.level9digital.com/blog/2010/08/a-few-tips-for-your-new.htm Thu Aug 19 15:07:47 2010 Not every customer shopping online is going to spend the time and money on just your website. The web has created such immediate access to browsing making it much harder for businesses to sell. The easy access is there, but the ability to really shop—makes it that more competitive. Pilar Whalberg writes in Sitepronews, “People are diverse but when it comes to the internet, we all look for a few things in selecting who to follow, trust, and patronize.” (2010). The following is a list of guidelines when launching your new website with Level 9 Digital. -Ease of use Don’t confuse ...